Who is This Email Marketing Service For?
Mom-and-pop shops and multinational corporations alike can, and should, take advantage of today’s online marketing opportunities with targeted e-mail campaigns like the ones Mailigen supports. Even companies too small to hire outside IT professionals or house a strategic marketing team can benefit from Mailigen’s e-mail list management and campaign management service to push polished, professionally-presented information to their target audiences’ inboxes. Mailigen also boasts social media integration and offers SMS integration in over 200 countries/territories, giving even the smallest business an instant global presence.
Video: Email Marketing with Mailigen
Plans and Pricing
Mailigen’s monthly and pay-as-you-go pricing plans can be scaled to meet the needs of any company. Monthly plans start at $10 per month for unlimited e-mailing to as many as 500 subscribers, and go all the way up to Large Volume Plans for 25,000 or more subscribers. The pay-as-you-go e-mail credit plans start at just $20 for 1,000 credits, or two cents per credit. Mailigen offers volume discounting, so at $400 for 100,000 e-mail credits, you pay just 0.4 cents per credit. Enterprise Packages are also available for clients wishing to purchase 100,000 (or more) e-mail credits at a time. Mailigen offers everyone a no-obligation, thirty-day trial free of charge.
Is Mailigen Easy to Use?
For all its sophistication, Mailigen is extremely user-friendly. The company website proclaims, “We are masters at making the complex simple.” To that end, Mailigen offers a wide array of fully customizable templates and drag-and-drop technology that makes it so that even the design un-savvy can quickly and easily create attractive, effective marketing pieces in a WYSIWYG environment. You can save your templates and uploaded images for future use and customize messages for different segments of your contact list. You also have the power to personalize messages, set up autoresponders that welcome new list members or wish customers happy birthdays, and utilize social media buttons and links to drive traffic to your company profiles.
Mailigen’s customer service representatives are available via phone, website or chat to answer technical questions and help you design effective marketing pieces. Mailigen also provides a blog, how-to guides and other online educational materials to help you make the most of their services so that your e-mail marketing campaigns garner you the biggest possible ROI.